Focus Areas
Four areas of focus for Niterra
Niterra promotes efforts to create new businesses in order to achieve the business portfolio conversion (40% internal combustion engine business, 60% non-internal combustion engine business) in accordance with our “2040 Vision”. We are focusing on the four business areas of "Environment & Energy," "Mobility," "Medical," and "Communication."
Our core competencies include ceramic material technology, sensing technology, and a global production and sales system, to which we are also adding new value with our “Something New” program and involving people inside and outside the company with “Open Innovation” to grow within our four business areas.
Environment & Energy

Toward an effortless, waste-free energy/environmental society
- Temporary improvement of industrial efficiency using sensing technology
- Stable supply of renewable energy
Mobility

Toward an easy, fun, and convenient mobile society
- Providing maintenance services that match lifestyles
- Improved electricity efficiency with ceramic parts
- Providing MaaS services that fit special needs
Medical

Toward a society where advanced medical care can be provided to people around the world in a familiar and easy way
- Providing non-invasive diagnosis, treatment, and preventive equipment and services using ultrasound technology
Communication

Toward a high-speed communication society that connects the virtual with the real
- Supplying infrastructure parts that support high-speed communications