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90th anniversary

About the brand

Our Group BrandGroup Brand

Effective April 1, 2023, our English company name has changed to "Niterra Co., Ltd." As a result, NGK SPARK PLUG Group has become the "Niterra Group".

Niterra is a word that we have coined that combines "niteo," which means "shine" in Latin, and "terra," which means "earth." It expresses the Group's determination to not only contribute to a sustainable society, but also brightens the entire global environment.

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Our Business BrandsBusiness Brands

The manufacturing skills and spirit transcend time,
giving shape to the brands people trust.

Since our founding in 1936, starting with the manufacture of spark plugs, our company has always strived to address the challenges facing society in response to changing times.

Inheriting a manufacturing DNA that prioritizes technology and quality, we will continue to challenge ourselves to create new value and aim to become an indispensable company in the world through innovative manufacturing that opens up the future.

Two brand names with trust

NGK Spark Plugs

Our spark plugs and related products under the brand name "NGK" have been in long use since the establishment of the company, becoming some of the top-quality products throughout the world.
It has now grown into a top global brand and, as our flagship product, has made a significant contribution to the development of the automotive industry.

As our leading products, they have made significant contributions to the progress of the automobile industry.

NTK New Ceramic

Products such as semiconductor packages, exhaust gas sensors, and electrostatic chucks are offered under the "NTK" brand.
We are expanding our field of activity into various sectors where demand is expected to grow in the future, such as semiconductors.

Discover how NTK Technical Ceramics enriches industry and everyday life by harnessing the unique properties of ceramics.